Virgin Iconic helped create a technology company, Firefly LiFi.  Virgin Iconic named the company and products, handled trademarks, built the brand, created collaterals (brochures, spec sheets, white papers), created website and optimized SEO, managed tradeshows and events, and created the "investor slide deck" PowerPoint presentation that raised capital.

Click here to see news articles on Firefly LiFi and Signify >>>

The Easterling family is involved in real estate activities which include discount brokerage services for Sellers, Buyers, & Investors mainly in San Diego County (Carlsbad, La Costa, Encinitas, San Marcos, Vista, Escondido, Oceanside, La Jolla, etc.). In addition, we also offer advertising on the La Costa Town Square website, the premier new shopping center in Carlsbad/La Costa. We are backed by a national real estate firm with 30 years of experience and are a member of the Realtor® association.

The Easterling Group (under the "Virgin Iconic" brand/division) provides companies with marketing/PR agency services, VC/investor relations assistance, website creation and management, search engine optimization (SEO), and other creative services. Our forte is our high degree of creativity and innovation. We provide turn-key cost-effective marketing services to new companies, existing companies, and turn-arounds, often taking an equity position and/or monthly retainer for periods of a few months to many years. Our goal is to build value and brand, often positioning for acquisition or IPO.

real estate


Welcome to The Easterling Group / Virgin Iconic Inc. This site is a directory of businesses and interests of the Easterling family

(San Diego California/USA, London/UK, Florence/Italy).

The Easterling family's interests include:

  • Virgin Iconic Inc. is a diversified company capable of product and service marketing (B2B & B2C). Our forte is a very high degree of creativity and implementation of unified, integrated marketing strategies that position companies and products as number one in their market, and increase company and brand valuation. Virgin Iconic traditionally operates on a consulting basis, serves on boards of directors / advisory boards, and can serve in "acting" or permanent roles for companies, from a few months to many years. Several members of the Easterling family participate in the company and its services.

  • Easterling Group Real Estate Brokerage, a unique family-owned brokerage (Realtor®) for Sellers and Buyers with the marketing and promotion expertise of a 'Fortune 100-quality' Marketing & PR Agency. (California licensed; MLS member)


  • La Costa Town Square community web portal for the newest shopping center in San Diego North County (online advertising)

  •  Novels/Publishing/Film rights


  • Entertainment (Emily and Hayley Easterling; TV & movies/acting)

Copyright 2003-2019. All trademarks are the property of their respective organization and/or corporate franchise. Information is subject to change without notice. Virgin Iconic adheres to the European Union General Data Protection Regulation ( and Data Protection Directive. By visiting this website and/or working with Virgin Iconic/The Easterling Group, you agree to our use of your email and information provided to the company. Virgin Iconic/The Easterling Group is an independent contractor, and adheres to IRS regulations regarding Behavioral Control and independent contractor rules ( Virgin Iconic is a member of the National Association of Realtors, California Association of Realtors, San Diego MLS, and North County Association of Realtors. Virgin Iconic is a creator and owner of intellectual property, including websites, collaterals, research, original artwork, combined artwork, photographs, and other "marketing" materials and "finished products/end-deliverables" (brochures, spec sheets, videos, business plans, research presentations, PowerPoint presentations) created by Virgin Iconic personnel, via Virgin Iconic computers, software, and other tools at Virgin Iconic facilities. All source files, source code, and core research remain the property of Virgin Iconic, or under its control in the event of third-party tools/resources (such as website builders, Software as a Service, MLS, etc.). Items such as trademarks and trademarked logos remain the property of Virgin Iconic's client (s). Google Ads/Adwords accounts, created for client (s), remain the property of Virgin Iconic client (s). Domain names ordered on behalf of client (s) remain the property of client (s).  All renewals and maintenance of trademarks, domains, websites, etc., are the responsibility of clients upon completion of services/relationship with Virgin Iconic. Virgin Iconic reserves the right to present past client collaterals and marketing examples, pictures of products, pictures of homes (publicly available information) on websites and as examples if the company's work.

Todd Easterling is a best selling novelist/author. Find information here about books & entertainment projects.


Easterling Family interests